July 20, 2005

Evil Marketing Idea of the Day

Hearing the news that TiVo is concepting banner ads that will pop up when users fast forward commercials inspired this insipid thought: TV Screen Savers

I know, its scary. Especially if the TV Screen Savers were rotating advertisements. Can you imagine turning off your TV and instead of a black screen getting a picture of a beach with a big Corona bottle on it. I bet someone is working on this right now — the TV that you can't turn off.

You think its crazy. "People would never go for it," you say. But what if the TV was free. That's right, the evil wheels are turning. The cable companies could provide you with a TV. All you pay for is your subscription. The only downside, your TV never goes off. Even if you aren't watching programs the TV could be rotating ads like a miniature billboard in your own home.

Scary stuff.

Patent applied for. . .

Posted by Red Chuck at July 20, 2005 04:53 PM
Comments

I recently heard a story about a guy who wouldn't get cable TV because he thought the cable company was watching him through his television set.
It would be great if you could figure out a way to bring this guy's fears to fruition and monitor the subscriber’s through this new perpetual TV. I've said it before and I'll say it again, "Know Your Demographic".

Posted by: AJ on July 21, 2005 07:35 AM
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